Etymology
The word "nudge" is derived from the Middle English "nugen," which means "to move or push gently." It is believed to have originated from the Old English "noggen," which means "to strike gently with the elbow."
Meaning
A nudge is a gentle push or prod, typically intended to encourage or remind someone to do something. It can also refer to a subtle hint or suggestion.
Origin
The earliest known use of the term "nudge" in the sense of a gentle push can be traced back to the late 16th century. The word was initially used to describe a physical nudge, but it gradually evolved to include more metaphorical meanings.
In the 19th century, the term "nudge theory" emerged in behavioral economics, referring to a set of policies that aim to encourage people to make choices that are beneficial to them without infringing on their freedom of choice.
In recent years, "nudge" has become increasingly popular in the context of behavioral science and public policy. It is often used to describe interventions that seek to subtly influence people's behavior by making it easier, more desirable, or more socially acceptable to make certain choices.
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