Etymology
The word "copywriter" is a compound of two words:
Meaning
A copywriter is a person who writes text for advertising or marketing purposes, such as for brochures, website content, and social media posts. Copywriters use words and language to persuade, inform, or entertain an audience.
Origin
The term "copywriter" emerged in the early 1900s as the advertising industry grew. Before this time, advertising writing was often done by journalists or novelists. However, as the importance of persuasive writing for marketing became increasingly recognized, specialized writers emerged who focused solely on creating advertising copy.
The first known use of the term "copywriter" was in a 1911 article in the trade publication "Printers' Ink." It has been used widely ever since to describe the profession of advertising and marketing text writing.
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